How do you begin to unify a large enterprise under a common corporate strategy?
You write a letter to all 7,000 employees.
It's not easy to always ask employees for donations, yet alone raise $1 million every year. That's what this is about. Show how one dollar can go a long way.
Tell them stories that make them shed a tear.
Please tell us, where does all the donated money go? A collection of heart-felt stories of recipients of the United Way efforts in illness, education, and shelter for those in need.
Share your values with your employee body. Be transparent and honest in your communication efforts. Create engaging content and material.
Create tactics that highlight your company diversity, equality, and inclusion starting with a video from the Chair of the Board.
Create a series as part of a year-long integrated campaign helps cement the new values and principles your company lives by. As with this intro video, part of a 5 video series.
Recognize and reward employees who live your organization’s core values. That's what a good culture company does.
The most powerful recruiting tool can be from existing employees, authentically sharing their feelings on the importance of culture, being valued, having a voice, real opportunity for advancement and diversity.
Your employees have beautiful stories to share. Consider producing content that celebrates their stories.
Raising awareness to a positive cause is a soft spot of ours. We partake in pro bono work here and there, even invest money into them to help get things done.
Someone has been with the company for 65 years. It's something worth celebrating.
Why not try capturing a million smiles?#millionsmilesprojects
Take your message to the streets.
#millionsmilesprojects
Be the sun, not the salt. That's what. A wonderful cause to bring joy to the world. For us to do a better job at being sunny and not salty in all aspects of our lives.
How do you spread the power of positivity across your company? You provide a tool with gentle reminders on how to be the best version of yourself every day, at work, at home, and in the community.
Does your company promote a healthy work life balance? This company did. They cared about their employees' wellbeing and affording them a quality of life beyond the work place.
Rolling out a company's future strategy to the entire employee body takes more than just a memo or an email, it takes emotional intelligence to clearly communicate the purpose.
Showcase your employees and your good culture. They go a long way in attracting new hires.
The story of a man who shares the same values his dad taught him from a young age with the company he works for. It makes a difference.
It's a new day, and a new strategy. A corporate strategy defined by three main pillars.
History is a story. Have you told yours yet?